Core B2B sales knowledge for new SDRs, BDRs and account executives: the sales process, prospecting, qualification frameworks, discovery methods, objection handling, negotiation and sales metrics.
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How reps find and contact new buyers: cold calls, cold email, cadences, social selling and referrals, plus the lead stages between marketing and sales.
42 total questions
Card #1
Prospecting
Card #2
Cold calling
Card #3
Cold email
1. A lead has downloaded three guides and attended a webinar, crossing marketing's scoring threshold. Sales has not looked at it yet. Its status is:
2. An SDR reviews a lead that marketing passed over and agrees to work it, but has not yet confirmed need or budget. The lead is now:
3. After a call, an SDR confirms the prospect has a real need, a budget and a timeline, and books a meeting with an account executive. The lead is now:
1. ___ data shows which companies are researching topics related to your product right now, for example by reading reviews of competing tools.
Hint: It signals a wish to buy
2. In an inbox, the short line of text shown next to or under the subject line is the ___ text.
Hint: Also called the preheader
3. Asking a happy customer 'Who else do you know with this problem?' is asking for a ___.
Hint: A name passed on by a customer
